Ensure That Your Brand Is Top-Of-Mind For Both Search Engines And Consumers.
70% of buyers turn to search engines first when shopping for a product.
50% of new product purchasers say that the Internet led them to the store where they made their purchase.
How does that compare to other channels? 16% found that store through family or friend referrals…
and 26% from all other media sources combined, such as radio and television.